A weblog for Pete Ellertsen's mass communications students at Benedictine University Springfield.
Monday, November 14, 2011
COMM 150, 337: Cat videos
Background on Huffington Post John St. is "an advertising agency located in Toronto, Ontario. We use creative, design, digital, strategy, social media and research to make our clients' brands unignoreable."
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http://en.wikipedia.org/wiki/Copy_testing
http://theblogofjohn.com/75:is-market-research-artificial-intelligence/
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2011
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November
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- COMM 337: Art, craft, technological change and the...
- COMM 150 and 337: Pepper spray photographer's prof...
- COMM 150: Segue to media law and ethics
- COMM 337: Schedule of assignments - with *UPDATES*
- COMM 150 and 337: Viral video, blogs get up close ...
- COMM 150: Kansas governor apologizes to high schoo...
- COMM 150: Cowboys cheerleader tackled on sidelines...
- COMM 337: Feature story on pagans, witches in Los ...
- COMM 150 and 337: le plus de pepper spray cop phot...
- COMM 150 and 337: How a UC Davis student got his p...
- COMM 150: Know Your Meme - website's discussion of...
- COMM 150: How a student's 'pepper spray cop' photo...
- COMM 150: How a student with a cellphone uploaded ...
- COMM 150: REVISED essay assignment for the week of...
- COMM 150: Social media links, Occupy UC Davis and ...
- COMM 337: Feature story assignment, writer's guide...
- COMM 150: "Pepper spray cop," social media, memes ...
- COMM 337: A new Michael Lewis review, another not-...
- COMM 150: Jon Stewart pummels pundits, polls, pres...
- COMM 337: In class today (Nov. 17) - the "McMurtry...
- COMM 337: Objectivity, fairness and professional e...
- COMM 150: REVISED ASSIGNMENTS FOR FRIDAY AND NEXT...
- COMM 150, 337: Writing Tip of the Week
- COMM 337: In-class exercises ... writing style ......
- COMM 150: Polls ... exercise ... and revised assig...
- COMM 150, 337: Cat videos
- COMM 337: Steps in writing ... from class discussion
- COMM 337: In-class assignment on queries [plus an ...
- COMM 337: A couple of examples of query letters ...
- COMM 150: USP, IMC, brand positioning and other st...
- COMM 150: For Friday - mission, public relations, ...
- COMM 337: Maine coon cat helps grade papers
- COMM 150: Alaska newspaper live-blogging winter st...
- COMM 337: Class notes on research (who you gonna t...
- COMM 337: Who are you going to talk with? Reportin...
- An alltime great political ad ...
- COMM150: In-class exercise - mission statements
- COMM 150: The Lonely Island, a 'comedy music' band...
- COMM 150: Public relations, management and mission...
- COMM 337: Remember, remember the 5th of November ....
- COMM 150: Draft question for documented essay due ...
- COMM 150: Record labels, then and now - Peggy Lee,...
- COMM 337: Sidebar on William Cellini, other likene...
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November
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About Me
- Pete
- Springfield (Ill.), United States
- I'm a retired English, journalism and cultural studies teacher at Springfield College in Illinois (acquired by Benedictine University and subsequently closed). I coordinate jam sessions for the "Clayville Pioneer Academy of Music" at Clayville Historic Site and the Prairieland Strings dulcimer club, and I sing in the choir and the contemporary praise team at Peace Lutheran Church in Springfield. On Hogfiddle I post links and video clips for our sessions and workshops on the mountain dulcimer (a.k.a. "hog fiddle"), as well as research notes on folklore and cultural studies, hymnody and traditional Anglo-Celtic and Scandinavian music. I also posted assignments and readings in my interdisciplinary humanities classes. The Mackerel Wrapper (now on hiatus), carried assignments and readings for my mass comm. students. I started teaching b/log when I chaired SCI-Benedictine's assessment committee, and reopened it as the privatization of public schools grew increasingly troubling and closer to home.
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